A webinar designed to help emerging artists navigate the world of marketing. Learn practical tips on building your brand, expanding your audience, and promoting your work effectively. Whether you’re just starting out or looking to take your art to the next level, this session will provide tools and insights helpful for transforming your passion into a career.

The panel includes:

Michelle Falcón Fontánez is a multimedia storyteller from Holyoke, MA working in photography, film, and public art. Michelle has witnessed and personally experienced injustices that have shaped her views of the world, motivating her pursuit of making change through art. Her artistry has primarily focused on social issues, where she has created work to illuminate voices that have not been heard.

Mitch Anthony works where mission meets message. He has decades of experience in messaging, brand strategy and ideation/concept development. He has worked with companies big and small, enterprise and non-profit. He’s a skilled facilitator and presenter with a track record of finding synergy, traction, and opportunity where fear, over-thinking, and bureaucracy slow others to a crawl.

Fungai Tichawangana has been building websites for over two decades and is the founder of Artist Dynamix, a digital marketing agency based in Amherst MA. One of his great passions is helping creatives use online tools to showcase their work and reach their target audiences. Artist Dynamix has worked with organizations like the Community Foundation of Western Massachusetts, ArtsHub of Western Massachusetts, and the WriteAngles Conference, among others.

Moderated by Jason R. Montgomery of 50 Arrow Gallery & Attack Bear Press

For more information on Valley Arts Mentors please visit Artsmentors.org